SAS have unleashed a backlash with their latest promo, claiming ‘absolutely nothing’ is Scandinavian… Continue reading
Editor's Own / Lifestyle / Opinion / Travel
Category Archives: Lifestyle
“I’m a Passionate Potato”: Fia Gulliksson in Conversation
Entrepreneur Fia Gulliksson on her position as Sweden’s Nigella Lawson… Continue reading
“It’s Sad English Is So Dominant”: Alison Allfrey in Conversation
Alison Affrey discusses expat life in Sweden and writing her first book… Continue reading
“I Love This Parish”: Katarina Bäckelin in Conversation
The rector of London’s Swedish Church discusses her congregation and the annual Christmas market… Continue reading
Why Do We Spend So Much at IKEA?
Sarah Amandolare explains the secret behind IKEA’s success… Continue reading
Is Estonia Nordic?
According to recent surveys, 55 per cent of Estonians say they feel Nordic… Continue reading
Is Vienna the ‘Fika’ Capital of Europe?
Sophie Miskiw explains why the hometown of ‘fika’ may not be in Sweden at all… Continue reading
